{"id":6069,"date":"2025-10-22T09:43:47","date_gmt":"2025-10-22T09:43:47","guid":{"rendered":"https:\/\/www.gcaa.com.gh\/gata\/?p=6069"},"modified":"2025-10-22T09:43:49","modified_gmt":"2025-10-22T09:43:49","slug":"iata-air-cargo-advanced-marketing-diploma","status":"publish","type":"post","link":"https:\/\/www.gcaa.com.gh\/gata\/iata-air-cargo-advanced-marketing-diploma\/","title":{"rendered":"IATA Air Cargo Advanced Marketing \u2013 DIPLOMA"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">About<\/h2>\n\n\n\n<p>Since 1977, IATA has developed Cargo Agent Training with the help of experts from member airlines and Associations. This course uses our expertise to provide knowledge on cargo rating principles and Air Waybill completion, as well as basic marketing procedures. This course is the ideal way for you to refresh your<br>knowledge and learn new skills for career development.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">What You Will Learn<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Upon completing this course, you will have the skills to:<\/li>\n\n\n\n<li>Apply advanced construction and combination principles for unpublished<br>rates<\/li>\n\n\n\n<li>Calculate rates and charges for mixed consignments, Unit Load Devices<br>(ULDs) and complete air waybill<\/li>\n\n\n\n<li>Describe and use pricing strategies<\/li>\n\n\n\n<li>Determine an advertising budget and plan, selecting advertising media<br>channels<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Course Content<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Basic cargo rating principles and currency regulations: coversi8on rates,<br>rounding off procedures and<\/li>\n\n\n\n<li>Construction rates<\/li>\n\n\n\n<li>Combining rates and charges, mixed consignments, declaration of the goods<br>and Air Waybill completion<\/li>\n\n\n\n<li>Identifying the needs of the shipper and the consignee for developing a<br>reliable and affordable<\/li>\n\n\n\n<li>Transportation system<\/li>\n\n\n\n<li>Applying traditional and digital advertising techniques with an airfreight<br>industry focus<br>This training is the natural continuity of the Cargo Introductory course<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Who Should Attend ?<\/h2>\n\n\n\n<p>This course is recommended for:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Sales and Marketing Staff at cargo agents<\/li>\n\n\n\n<li>Air Freight Forwarders (consolidators)<\/li>\n\n\n\n<li>Sales and Reservation Officers<\/li>\n\n\n\n<li>Acceptance Staff and Airlines and Manufacturers<\/li>\n\n\n\n<li>Junior and Middle Management Staff at Cargo Agents<\/li>\n\n\n\n<li>Airlines and Freight Forwarders<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-table is-style-stripes\"><table class=\"has-fixed-layout\"><tbody><tr><td class=\"has-text-align-center\" data-align=\"center\">LOCATION<\/td><td class=\"has-text-align-center\" data-align=\"center\">DURATION<\/td><td class=\"has-text-align-center\" data-align=\"center\">FEES<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">GATA<\/td><td class=\"has-text-align-center\" data-align=\"center\">2 Months<\/td><td class=\"has-text-align-center\" data-align=\"center\">$ 950.00<\/td><\/tr><\/tbody><\/table><\/figure>\n\n    <div class=\"xs_social_share_widget xs_share_url after_content \t\tmain_content  wslu-style-1 wslu-share-box-shaped wslu-fill-colored wslu-none wslu-share-horizontal wslu-theme-font-no wslu-main_content\">\n\n\t\t\n        <ul>\n\t\t\t        <\/ul>\n    <\/div> \n","protected":false},"excerpt":{"rendered":"<p>About Since 1977, IATA has developed Cargo Agent Training with the help of experts from member airlines and Associations. This [&hellip;]<\/p>\n","protected":false},"author":13,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"postBodyCss":"","postBodyMargin":[],"postBodyPadding":[],"postBodyBackground":{"backgroundType":"classic","gradient":""},"footnotes":""},"categories":[1],"tags":[],"class_list":["post-6069","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>IATA Air Cargo Advanced Marketing \u2013 DIPLOMA - Ghana Civil Aviation Training Academy<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.gcaa.com.gh\/gata\/iata-air-cargo-advanced-marketing-diploma\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"IATA Air Cargo Advanced Marketing \u2013 DIPLOMA - Ghana Civil Aviation Training Academy\" \/>\n<meta property=\"og:description\" content=\"About Since 1977, IATA has developed Cargo Agent Training with the help of experts from member airlines and Associations. 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